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Peter Picone

Peter Picone

* Peter is also a Board Certified Professional Ergonomist (CPE), who maintains an active role in the International Usability Professionals Association (UPA), where he served as a member of the board of directors for 3 years, receiving the presidents award for major contributions to the grown of the usability field.

Peter has also been active in the ACM Special Interest Group on Computer-Human Interaction (SIG-CHI), the Boston Information Architecture Group, and the Human Factors and Ergonomics Association, where he is a past president of the local Boston Chapter.


Profile of PeterPicone on www.freelancermap.com

Peter Picone is the Chief Design Officer, the owner and the foundation upon which Half-Tide Designs is built.

A review of the information in the portfolio section of the site will show that his experience as a User Experience Architect makes him qualified to embody the company philosophy of:

"Improving Profits Through User-Centered Design"

Before forming Half-Tide Designs, Inc., Peter was a Senior Staff IT consultant for a $2.7 billion services company, with expertise in the specification, creation and refinement of the user experience through Information Architecture, Interaction Design, and Usability Testing. He has also served in Director and leadership roles at companies such as IBM and Oracle.

His work and study in the field spans 30 years, during which he provided user centered design analysis and support to a variety of products, projects and systems.

Examples of those can be seen in the Portfolio section of this site. Examples of his Publications can also be reviewed.

His experience spans the full product development lifecycle with emphasis on finding the right services and strategies at the right time, to help both clients and users achieve their respective goals.

Having worked in the following industries, he bring a unique and diverse understanding to your project.

  • Financial,
  • Insurance,
  • Automotive,
  • Health Care,
  • Consumer Product,
  • Manufacturing,
  • Retail Pharmaceutical,
  • Food / Warehouse Operations,
  • Employment Outplacement and
  • Defense industries

Contact Him for more information on how he and Half-Tide Designs can help your business improve its products and services.


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